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Effective and Creative Evaluation Report Writing

I found the course really helpful and would recommend it to others, independently of their level of experience with evaluation reports. I was able to track back my latest piece of evaluation work and apply new thinking as to what I would have done (and will do) differently! The course is easy to follow and has the great strength of drawing in real evaluative experience case studies. It is self paced so one can easily integrate it in its own routine. I enjoyed also the quality of the insights, training and materials.


Mariana Merelo Lobo, Independent Consultant


Enrolments are now open. 

  • Dates: You can commence the course immediately after enrolment and study for as long as you need at your own pace. We will provide you support throughout your studies.  

  • Format:   Self-Paced

  • Teacher(s):   Dr. Glenn O'Neil

  • Price:   US$ 375.-

  • Scholarships available

2010 - present

2010 - present

      Course Overview


This course focuses on the key product of an evaluation: the evaluation report. In this course, students will learn best practices for effective and creative report writing specific to evaluation reports. Learning points and practical exercises are combined to develop skills in putting together an effective and engaging evaluation report.

      Course Objectives


Upon completion of the course the students will:

- Understand the key preparatory elements needed for an effective evaluation report
- Learn the best principles for evaluation structure, content and design
- Learn how to present evaluation data in diverse manners and formats
- Develop writing skills specific to evaluation reports.

      Course Content


Module 1. Before your write; Preparing the evaluation report.
Module 2. Structure and content of the evaluation report.
Module 3. Deep dive into specific sections: Executive summary, conclusions and recommendations.

Module 4. Design of the evaluation report: beyond the written word.
Module 5. Promoting the evaluation report.

      Course Methodology


This online self-paced course comprises of reading materials, video- lectures and practical exercises to ensure practicality of the knowledge acquired. Case studies throughout the course are used to ensure the hands-on approach and development of practical skills in report writing. Checklists, tips and templates are provided to the students for usage in their own report writing.


Dr. Glenn O’Neil

As founder of Owl RE, Glenn has led some 100 evaluations, research and communication projects for international organizations and NGOs in over 40 countries, with a specialization in the communications, advocacy and media areas. Glenn is both a teacher and trainer in the fields of communication, evaluation and communicating evaluation findings.


Glenn has a PhD in research and evaluation methodology from the London School of Economics and Political Science and an Executive Masters in Communications Management from the University of Lugano, Switzerland. Glenn is Swiss/Australian and speaks French and English.


Upon successful completion of the course, the student will receive a certificate with a unique ID number. The certificate can then be verified by an employer by email enquiry on TRAASS’s website.


Time required for completion solely depends on the student. However, we recommend allocating ~18-20 hours, at student's pace.

      Target Audience


-  Field and HQ staff of humanitarian organisations, government agencies and the private sector;
- Evaluation consultants, researchers and support staff;
- Teaching and research staff working in the evaluation field;
- Communication and information specialists.



Reading and studying materials are provided. Students are encouraged to use the forum or chat to share knowledge and ideas. Also, students can contact the course coordinator via e-mail or post their questions on the forum. The course coordinator will reply to any queries within a reasonable time.



- Basic knowledge of MS Word
- A competent level of written English
(n.b. this is not an English language course; students are expected to be able to write in English at a level suitable for an evaluation report). 




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